About
Mission & Story
Ansh preserves Indian vocal heritage by turning it into living digital culture — and funds that mission through licensing, production, and modern media use.
Sanskrit is spoken by fewer than 25,000 people as a first language. Yet it carries texts that have shaped human thought for three millennia. This archive preserves the Gita not as text on paper, but as sound — the way it was meant to be encountered.
I am Ayush Bhoi, a student at the University of Saskatchewan conducting thesis research on Sanskrit recitation as acoustic signal. My work bridges Indic vocal heritage, computational analysis, and modern media licensing.
I began at USask in 2022, alone, unfamiliar with how universities worked, too afraid to ask for help. By 2024, I had hit my first Required to Discontinue. I worked at Tim Hortons to survive. In early 2026, I reached collapse. I turned to the Bhagavad Gita.
That study became Ansh — a thesis, an archive, and a thin commercial layer that keeps both alive.
The methodology is straightforward: record Sanskrit recitations in their natural contexts (temple courtyards, riverbanks, private study), run Python-based acoustic analysis (librosa, Praat, Essentia), and publish both the recordings and the data openly. Filmmakers, game developers, and meditation apps license the recordings. The revenue funds more recording and more analysis.
Every licensed asset or custom brief helps fund more recording, preservation, artist support, and catalog growth. The business is not separate from the mission.
"Good happens to those who do good. But good also needs a budget line."
कर्मण्येवाधिकारस्ते
You have a right to the action only. Not to the fruit.
उद्धरेदात्मनात्मानम्
Elevate yourself by your own effort. No one is coming.
मा शुचः
Do not fear.
Revenue Ethics
Every dollar has a job.